An Accenture report¹ details that by taking steps to build more meaningful personal relationships, U.S. banks could boost revenue from primary customers by up to 22%. In the U.S., this translates to $100 billion in annual retail banking revenue at stake. But what are the connection points to get there?

This panel led by Jim Marous, a top 5 retail bank influencer, and Envestnet Data & Analytics subject matter experts Eric Jamison and Om Deshmukh, reveals how banking-as-a-service, data aggregation, business intelligence, data science (including AI and Machine Learning) on a single, configurable platform can pave the way to greater personalization and more successful customer outcomes.

To get more lift from your primary bank customers, watch this webinar.

Key Takeaways You’ll Learn:

• If the future is AI, data is the foundation on which it lies.²
• There is a 123-point difference in NPS between respondents who strongly agree that their bank interacts based on knowing who they are and those who strongly disagree.³
• Activating the multiplier effect, banks can increase revenues by upwards of 22% – $400 per customer per year. That translates to around $100B in retail revenue banking that is up for grabs.¹

¹Source: Accenture Research Banking Revenue Model, Accenture Global Banking Consumer Study, Accenture Research Analysis
²Source: https://www.wsj.com/articles/ai-startups-have-tons-of-cash-but-not-enough-data-thats-a-problem-d69de120
³Source: Bain Retail Banking NPS Survey, powered by Dynata, 2022